Carlos Sánchez Pavón
Regional Director for Europe, Middle East and Africa of ProMéxico


Carlos Sánchez Pavón leads and coordinates the efforts of the eight offices abroad in order to promote the increase in trade, investment and the globalization of business activities across diverse sectors of interest between Mexico and the Region.

After graduating with honors from the bachelor’s degree in International Trade from the Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM), Campus Toluca in 2001, Mr. Sánchez went to obtain a Master’s degree in Business Administration at the Stuttgart Institute of Management and Technology, in Germany.

His career spans more than 13 years in the public and private sector as well as in the academia. It’s important to emphasize his extensive experience in promoting and attracting foreign direct investment to the country and, in particular, to the State of Mexico. In this sense, Sánchez Pavón has served for more than six years as Deputy Director of Foreign Investment Attraction for the government of the State of Mexico. In addition, he also served as Director of Planning and Incentives for the same state.

Within the academic field, he was a professor in the Masters course in Business Administration from the UniverMilenium in Toluca, State of Mexico. In the private sector, he was an analyst and administrator in the Marketing Department of Philips Medical Systems, in Stuttgart, Germany.

Previous this commission Mr. Sánchez Pavón was the Head of Investment and International Business Promotion Unit in the institution, in which he was responsible of leading the thirty offices abroad.

On November 2013, Mr. Sánchez Pavón was appointed by Mr. Francisco Nicolás González Diaz, Director General of ProMexico, as Regional Director.

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